Image Orthodontics — Ad

In adver­tis­ing the head­line and pho­to are KEY to draw­ing in the prospec­tive read­er. Hence this provoca­tive head­line and pret­ty girl are the essence of a good Madi­son Avenue ad. But in this case at a frac­tion of the cost. Plus we turned this ad into a post­card and mailed it to the offices near­by to increase the impact and response. [more]